Steven Gonzales 12/31/2007
I was driving down my favorite back road (rather fast) this evening when it hit me like a pass in the back of the end zone; “It’s the People STUPID!” All of you Clinton fans out there will recall that Bill utilized a similar mantra during his push for the White House. The current economic condition might play a vital role in your march to ‘the top’, but it is ultimately the people who are going to determine your true success in life.
Life is all about networking. Everything you want in life revolves around the people you associate yourself with and the opportunity they can provide you. With this fact in mind, you must run your life like a candidate running for office, which in fact is not a far stretch from the truth. Think of all the success you have enjoyed up until this point in your life; who were all the people that helped you reach it? How did you meet these powerful people? What roles did they play?
Congratulations, you have now realized a very important fact- You are not a one man team. Someone believed in your message enough to cast a “vote” in your favor. These people empowered your goals because they believed in you! With this realization in mind, you can see the power others have in the attainment of your dreams. Take a minute and reflect on this important point.
You must network like a presidential candidate. You are the representative of your very own personal political party. This party is the PR campaign of your personal and/or business goals. Success will be scored by the people’s approval rating of your message, values and ability to lead. This is war, plan accordingly. Develop your marketing plan, practice your message and dress for success. As you continue to schedule networking events make sure they truly represent your campaign stance. Make sure you know the important issues on the table. Know how to address your audience. Remember, don’t forget to take a picture holding a baby and shake as many hands as possible.
Network to build contacts who support your message and are willing to represent you. Once you make it into office (meeting your objective) you must still rely on your supporters to gauge the effectiveness of your message delivery. Remember, the extremely popular Bill Clinton considered many of this actions while in Presidential office by analyzing public opinion polls. To become successful you must do the same, train yourself to develop your own opinion polls and let them guide your actions.
No one makes it to the top alone, no one has climbed Mt. Kilimanjaro by themselves. It takes a team and a well executed plan to make the top. You are not alone with planning. Young Professionals Connection (YPC) will be holding a powerful opportunity to strengthen your current and future financial strategy on January 17th. I suggest you attend because a successful campaign must know how to manage its finances effectively.
Develop your 2008 objectives with these ideas in mind, your New Years Resolutions must give the people strong reason to vote for you. Remember: It is the People, and they are not STUPID!
May the Best Candidate win!